Professional floral designer and decorator, World Vice-Champion at the Interflora World Cup (2019) and European Champion (2011). For more than thirty years Natalia has been at the forefront of the industry, turning living flowers and natural materials into large-scale art objects — from Córdoba to Seoul. Always searching for new forms and inspiration, she sets global trends and trains a new generation of designers across five continents.
Natalia approaches floristry as contemporary art. For her, plants are not mere decoration but an ideal sculptural material for creating entirely new, avant-garde forms. In her installations, living flowers and complex natural textures become a single architectural palette. What fascinates her is the process of transformation itself: how a constructed geometry breaks familiar space, interacts with light and gains a powerful visual voice where craft meets contemporary art.
This boldness in experimentation has taken her far beyond traditional floristry championships. Alongside her title of World Vice-Champion at the Interflora World Cup 2019, Natalia is increasingly invited as a visionary to landmark international art projects and contemporary art events. From large-scale botanical installations in galleries to conceptual shows in world capitals, her works have become an organic part of today’s cultural landscape. Natalia is no longer tied to fixed classrooms: she mentors floral artists one-on-one and curates international art residencies — unique creative projects and events that unfold in a new corner of the world each time.
ARTIST’S STATEMENT
“I see myself as a percussionist of floristry. Just as a musician draws sound from any object, finding its true essence and weaving it into a shared harmony, I work with the most diverse — sometimes utterly unexpected — materials. Living flowers, unusual natural textures, minerals: I bring them together, attuned to the individuality, texture and nature of every element. From this synthesis come large-scale art installations that not only reveal the character of the material itself but completely transform the space. My main goal is to break familiar stereotypes and show audiences that floristry is a full-fledged and remarkably expressive part of the contemporary art world.”
Wedding and event decor, floral fashion and floral design. Browse examples of her work and share your idea. Natalia has a fine sense for her clients’ ideas and a virtuoso ability to give them form. She will bring your vision to life so that the aesthetic she creates stays in memory forever, and the decor itself becomes the visual centrepiece of the celebration.
Installations, art residencies and masterclasses by Natalia in different countries. Choose a country to read the story of the project and see the photos.
Natalia creates floral installations and art objects for brands — from collection launches and window displays to large-scale events. Each project is an original concept created for the brand’s goals.
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Recent work, events and behind the scenes — Natalia shares them on her Telegram channel (auto-translated from Russian). The latest posts appear here automatically.
For commissions, workshops, press or collaborations — reach out directly.
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